It’s true: a large part of your search ranking power comes from how others see and relate to your website! It may seem strange that other websites have an influence on your own, but think of it along the lines of how people recommend businesses to others. Online, this is done by providing a link to a business’s website on their one’s own site, and it these inbound link connections that strengthen the authoritativeness factor of your company website. The more well known, reputable, and influential the link source, the more “link juice” is passed along to your site. Thus, continual link building and tracking is a vital part of a successful SEO and digital marketing strategy.
With Champ as your SEO partner, you’ll gain valuable insight into past and current link sources, and learn which of those link sources are the most influential and bring the most referral traffic to your website. Diving even deeper, Champ will assist in identifying new external link building opportunities to further boost web rankings.