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How to be a Champ Online - It all begins with a Strategy

Thursday, November 11, 2010

No matter what industry your business is in, there is without question a need for an online presence. For every business this means something different. Some businesses require an online portal for customers to communicate; others may only need a basic brochure website. Regardless of the business you are in – the business’ online presence and how it is perceived by web users searching is becoming essential for survival in today’s economy.   Read More

Seth Worby Thursday, November 11, 2010 | Comments (1) | Trackbacks (0) | Permalink

Local Search Engine Optimization – Dynamically Generated Pages

Tuesday, November 02, 2010

Recently we had a client in need of a localized search engine optimization strategy. We were able to come up with creative ways to market using traditional PPC avenues such as Google AdWords and we created a FaceBook campaign but it just wasn’t enough. Also, both PPC and FaceBook advertising require time and energy on a daily basis.  Read More

Seth Worby Tuesday, November 02, 2010 | Comments (0) | Trackbacks (0) | Permalink

Google AdWords Best Practices

Thursday, April 29, 2010

If you have a small business and are interested in advertising online, Google AdWords should be your first stop.  Google is the #1 search engine and they make a conscious effort to help website owners get exposure to potential customers.  There’s no doubt that paid listings (Google AdWords) can generate quality business leads but the proper strategies and techniques must be employed to run a successful ad campaign. If you’re not using AdWords best practices you could be throwing money down the drain. So, in an attempt to prevent that here is an entry level lesson on Google AdWords best practices.  Read More

Zach Cohn Thursday, April 29, 2010 | Comments (0) | Trackbacks (0) | Permalink

Web Site Strategy – Start with the End in Mind

Tuesday, March 09, 2010

I have a good friend that does business and lives by the motto “Start with the End in Mind.”

When planning a website or web-based project of any kind it is important to take this approach. Time and time again, companies and organizations constantly make the same mistake – they rush into a web project and choose a great looking design but they don’t think to plan how users will navigate and ultimately convert on their site.  Read More

Seth Worby Tuesday, March 09, 2010 | Comments (0) | Trackbacks (0) | Permalink

Tis’ the Season to be.. The Importance of Seasonality in Online Marketing

Friday, December 11, 2009

With the holiday shopping season upon us, every retail store is offering massive discounts and pouring money into advertising. During the winter holiday season, 45% of Americans use the internet to compare prices, research store locations, and look for gift ideas before going shopping – 34% of people admit the internet influences their holiday purchases. So it is no surprise store owners are inclined to spend more on advertising than during the “slow seasons.”  Read More

Seth Worby Friday, December 11, 2009 | Comments (0) | Trackbacks (0) | Permalink

How to be a Champ Online - The Secrets of the Internet

Tuesday, November 24, 2009

I’ve always wanted to write a book – it’s been one of my life-long dreams since before I can remember. This blog is intended to not only inform you of news and events at Champ Internet Solutions - but it is also intended to educate and share the secrets of being successful online. Whether the blog post be about PPC Landing Pages, Web Design best practice standards, or any other of the services Champ Internet Solutions offers – it should provide useful information to help you.  Read More

Seth Worby Tuesday, November 24, 2009 | Comments (0) | Trackbacks (0) | Permalink

AdTech 2009 – New York City

Tuesday, November 17, 2009

AdTech is the event for Digital Marketing – annually AdTech is the largest gathering of online marketers in one location - bringing brands, agencies, publishers and services providers together to share, network, learn and do business (www.ad-tech.com/ny).   Read More

Seth Worby Tuesday, November 17, 2009 | Comments (0) | Trackbacks (0) | Permalink

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